Three Keys to Success
Price, presentation and promotion are the 3 key elements when it comes creating the ideal selling environment. Getting all components right makes a difference between getting an average or premium return on your investment.
First impressions do count and a few simple techniques influence the overall presentation of your property and can have a positive impact on the selling price.
Our two main tips for presenting your property at its best are:
Clean, clutter free and well maintained
Give the property a good clean, inside and out, to make it appear more attractive. Clear away any clutter that has accumulated in living spaces to show off the spaces better. Just like a used car, a property that appears well-cared for is more valuable than one that looks run down. Additionally, it’s definitely worth getting any small items fixed before open homes.
Decoration: different people, different tastes
Not everyone’s decoration tastes are the same, therefore it’s recommended to assume a more neutral decoration style. Notably, experience tells us that it’s worth the investment to hire a stylist to style your house.
Our marketing plans aren’t just designed to attract buyers but to attract the one buyer who is willing to pay the extra dollars for your property. Each campaign is always customized specifically to your needs.
We have compiled a list of marketing elements we recommend.
- Professional photos
Most buyers skim through the pictures before even clicking on the property and from how attractive the pictures are they will decide whether they want to view the property or not.
- Online listings on the major real estate portals
- Floor plan
- Marketing copywriting
Every property says something unique and special about its owner and it is our job to bring that to life – telling a story through our copy writing about each of the properties we are invited to represent.
- Online listing upgrade
- Signboard at the property
- Local & Major Newspapers
- Magazines and Editorials
We agree to a fixed percentage amount usually based on 2% of property value.
Our standard fee structure is listed below.
|Expenses||Amount (incl. GST)|
|Professional photography, sales videography, virtual tour, floor plans, advertising on Domain, advertising on Realestate, advertising on Facebook, brochures, signage||$2,500 + GST|
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What People Are Saying
We have just recently met the management team at Metro while searching for our new home and since the moment we met them, we were impressed with their professionalism, positive attitude towards work, willingness to help and ability to listen to our needs.
The team at Metro are well presented, astute professionals with a great knowledge of the real-estate processes. We certainly would recommend Metro Realty to our colleagues and friends.
Olga & Vera Zenchenko
4109A/91 Liverpool St, Sydney